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Bloomberg View: Next Big Player in Digital Media – Baseball

Jan 22, 2016

“Major League Baseball fans will soon have more options for watching their favorite team. And non-sports fans yearning for a cordless future will have reason to cheer as well,” writes Kavitha Davidson in today’s Bloomberg View.

MLB has settled a class-action lawsuit over its broadcasting practices and will offer discounted streaming packages for individual teams as well as limited streaming options for previously blacked-out home games, moving fans one step closer to cutting the cord from cable and satellite, in Next Big Player in Digital Media: Baseball.

“…it’s a consumer-friendly settlement that stops short of full cord-cutting, but is clearly the means to a future of standalone sports streaming. It closely mirrors the deal the National Hockey League struck in settling its own class-action suit back in June, which introduced a la carte packages and discounted league-wide offerings.”